Solutions for Your Institution’s Biggest Challenges Delivered by Higher Education Pros
Ensure financial and enrollment success with thought partnership from higher education consultants who deliver the custom solutions your institution needs to survive and thrive.
Featured Solutions
Whether it's adapting your budget model, updating your growth strategy, or developing a strategic plan, here are ways our team can support you:
Grow Enrollment
Kennedy & Company higher education consulting solutions focus on growth by helping you assess student pipelines, reach enrollment goals, offer the right mix of degrees, and improve processes.
Develop a strategic enrollment plan (SEM) that will exceed goals, address target populations and funnel gaps, and leverage AI and new technologies. Our work includes competitive analysis, yield analysis, predictive modeling, scholarship strategy and design, market research and segmentation, and comprehensive recruitment planning.
Our projections are developed with a realistic approach to enrollment forecasting.
Identify key drivers of attrition through both qualitative and quantitative research to improve retention and graduation rates. Our work includes focus groups and Interviews, predictive modeling, competitor analysis, academic advising strategy, climate, and sense of belonging.
Learn MoreDrive online enrollment growth while planning for sustainable technology investment and faculty development resources. We help teams build internal capacity for administering online programs via business plan and roadmap development, readiness assessments, marketing maturity models, peer benchmarking, and student needs/perception surveys.
Learn MoreAlign your institution’s academic programs with key goals of enrollment growth, raising your brand profile, or community impact.
Our work includes market research and segmentation, competitive analysis, rankings assessment and strategy, business plan creation, enrollment modeling, analysis for accreditation support, naming and curriculum considerations, launch sequencing, and marketing strategy.
Improve stewardship of resources by operating more efficiently and effectively. Our work in this area includes process mapping and design, organizational review, technology optimization, governance, master planning, workforce solutions, space utilization, service delivery design, revenue and cost-sharing agreement development, and more.
Learn MoreDevelop a Strategic Plan
Align your institution’s mission with actionable strategic goals as Kennedy & Company leads your stakeholders through highly participatory and engaging planning. Determine the feasibility of new colleges, programs, and long-term strategies.
Partner with our team to develop a clear, evidence-based Strategic Plan that is aligned with the mission and market position of your institution, and that demonstrably serves the needs of your diverse stakeholders and competing imperatives. Achieve short-term goals and long-term sustainability.
Learn MoreInstitutions embarking on strategic initiatives to launch new academic units or programs must be equipped with data-driven projections for these investments.
Our primary research, modeling, and industry insights combine to inform Boards, administrators, and stakeholders as they weigh the financial and mission alignment of these important investments.
We utilize a data-informed approach to develop and tailor solutions for business schools with consideration for their distinct needs, populations, and communities while remaining compliant with accreditation requirements.
Learn MoreLaw schools face a dynamic market and competitive landscape. We work with law schools to develop data-informed solutions to address challenges around rankings improvement and program expansion.
Learn MoreLeverage Enrollment Technology
Delight students with enrollment technology tools and processes that reduce barriers, and harness the power of AI across the admissions and enrollment cycle.
We help institutions implement CRM solutions tailored to their unique needs, ensuring a smooth transition from discovery to adoption.
Our customized approach prioritizes operational alignment, resource readiness, and future scalability while providing comprehensive support and training for successful long-term use. We prioritize client understanding and successful use of the tool.
We specialize in customizing existing CRM platforms to help institutions optimize their recruitment and student success operations and data management.
Our tailored solutions have a range of benefits from giving you access to the critical data needed for strategic decision-making to improving your overall student experience.
We help academic institutions refine their CRM strategies by auditing their system's functionality, data accuracy, and operational alignment. Our comprehensive approach will help you identify gaps and prioritize improvements, ensuring your CRM supports both student and staff needs effectively.
Learn MoreWe guide institutions through the process of selecting the best CRM solution to meet their admissions and student success goals. Our unbiased, platform-agnostic approach ensures that we match your institution’s specific needs with the most suitable tools, helping you optimize communication, engagement, and conversion.
Learn MoreWe help institutions revitalize their communication strategies to boost engagement and drive enrollment. Our student-centric approach ensures that communications are personalized and aligned with each stage of the student journey.
Learn MoreWe provide personalized CRM support, training, and staff augmentation to help institutions maximize their CRM’s potential. From ongoing system maintenance to tailored coaching sessions, we empower teams with the knowledge and confidence needed to effectively manage and navigate their CRM tools for long-term success.
Learn MoreBuild an Online Enterprise
Increase your team’s internal capacity to grow enrollment by offering in-demand online degrees and tailored student recruitment strategies. We’ll help you model the best structure, improve prospect conversion, tailor faculty development, and design effective online student support systems.
Drive online enrollment growth while planning for sustainable technology investment and faculty development resources. We help teams build internal capacity for administering online programs via business plan and roadmap development, readiness assessments, marketing maturity models, peer benchmarking, and student needs/perception surveys.
Learn MoreMake data-driven enrollment decisions through specialized surveys that analyze student choice factors. Better understand yield, enabling strategic recruitment and scholarship planning through consistent use of surveys.
Whether it’s surveys of admitted students, incomplete unsubmitted applicants, or prospective student market surveys, we help you make data-informed decisions.
Achieve Financial Sustainability
Identify creative options for improving revenues and reducing expenses with Kennedy & Company’s help in cost analysis, new budget methodology, tuition price assessment and tuition resets.
Ensure your tuition and fee structure is both clear for today’s college students and effective for your institution’s business purposes. Our statistical modeling, enrollment forecasting, and competitive research will help your team with tuition resets, pricing studies for new programs and divisions, and fee simplification processes.
Learn MoreSupport your institution's enrollment and revenue goals through strategic use of financial aid. Our work can include a tool to calculate aid and provide automated reports and dashboards to leadership. We also provide enrollment strategy, enrollment forecasting, and tuition and fee structure assistance.
Learn MoreExecute for long- and short-term financial health. Achieve optimal resource allocation with analyses, assessment, and strategy creation in areas including revenue optimization and net tuition revenue modeling, tuition pricing, structural alternatives, and budgeting methodology.
Learn MoreGet a Better Net Price Calculator
Give families and future students the right cost of attendance information at the best time in their college search with Kennedy & Company’s 1stAid - a net price calculator that does so much more. Our professionals support your Student Financial Aid team on an ongoing basis, and the lead generation tool built into the NPC gives your Admissions team invaluable information.
One of the biggest issues in higher education is a perceived cost barrier for students and their families. Increasingly, there are questions about the value of a college degree. Our net price calculator – called 1stAid – addresses both. It provides cost transparency while also demonstrating why college is a sound investment.
Learn MoreInterim Staffing Solutions
As you face ever-changing challenges that demand adaptable staffing solutions and efficient operations, turn to Kennedy & Company for interim staffing and strategic outsourcing services. We help you fill leadership gaps, manage hiring freezes, optimize workflows, and drive institutional success.
Administration | Financial Forecasting & Budget Strategy | Fractional Marketing Director | Enrollment Forecasting | Advancement & Alumni Relations | Data Analysis
Coast-to-Coast Consulting Our Partners
Our Locations












































































-resized.png)





















































“Our collaboration with Kennedy & Company has been nothing short of transformative. Through their expert guidance and strategic implementation of Salesforce Education Cloud, Spartanburg Community College has elevated its marketing, communication, and student engagement efforts to an entirely new level. The result is a sophisticated, data-driven CRM ecosystem that not only enhances operational efficiency but also empowers our teams to support student success in more meaningful and measurable ways. Kennedy & Company has proven to be an invaluable partner in our digital evolution.”
“Kennedy & Company was helpful and responsive from our initial contact with them in creating an appropriate scope of work that fit our needs, all the way through to developing the Slate Reader and Application for our over 140 graduate programs with several hundred users. Even with a decentralized admission model and with so many users involved, we were focused on creating a single solution that would be malleable for all. They helped us create a solution that fit the needs of many and were diligent and tireless in responding to our trouble-shooting questions and quest for continuous improvement. We wouldn't hesitate to recommend them and look forward to continued work on other projects.”
“Kennedy and Company’s expertise in strategic planning has been transformative for the College of Engineering. Their productive conversations brought clarity to our vision and enabled us to identify common themes that will shape the future of the College. With their guidance and ongoing support, we have crafted a clear, actionable 10-year roadmap that perfectly aligns with our goals and with Villanova’s mission, confidently positioning us for continued innovation and growth.”
“I am sincerely grateful for our partnership with Kennedy & Company. Their team has played many instrumental roles helping Palmetto College plan and execute on our growth strategies. Palmetto College is a complex organization that includes four two-year institutions located throughout the state, as well as an online degree completion programs. Kennedy & Company has helped us both transform our enrollment plans and strategies, and also translated them into actionable tasks for our teams within the Salesforce CRM. This effort has improved our adoption of the CRM and enabled our teams to better engage students throughout their time with us.”
“Kennedy and Company quickly established themselves as a critical companion when it comes to both thought partnership and modeling the implications of complex challenges/solutions. With such a broad range of support their team can provide, they have helped Mason tackle some of its most important questions facing the institution as we both develop offerings for new markets and improve student outcomes.”

Undergraduate Tuition Discounting Gone Awry
Don’t be lured into using outdated methods of divvying up scarce institutional resources. Allocate aid dollars in alignment with your mission and values and be transparent with students about other options who get less aid than they believe they should have.
Navigating Volatility in a Competitive Law School Admissions Cycle
Applications to law schools seem turbocharged this year. Among the reasons are tailwinds from a contentious election cycle, sputtering job market for young professionals, and changes to the LSAT. Law schools must continue to be strategic with aid leveraging to balance immediate gins and long-term institutional health
Bots, Copilots and Agents: Is There a Difference?
As marketing, admissions, and student success teams explore AI-powered solutions, make sure your teams understand the nuanced differences among chatbots, AI copilots, and AI agents
Kennedy & Company Acquires FGI Consultants, Establishing Powerhouse in Higher Education CRM Solutions
Kennedy & Company acquires FGI Consultants, a renowned specialist in Technolutions Slate implementation and custom enhancements, and creates an unprecedented combination of expertise in CRM technology, infrastructure strategy and deep technical expertise in the Slate ecosystem